Etsy Pricing

How to Price Etsy Products Without Guessing

Learn the simple formula for pricing Etsy products so your fees, supplies, labor, and profit margin are covered.

Start With the Real Cost

Most Etsy sellers underprice because they only count supplies. Your price also needs to cover Etsy fees, transaction fees, payment processing, packaging, your time, and profit.

Use a Simple Pricing Formula

Start with this: supplies + packaging + labor + Etsy fees + profit = product price. If the number feels too high, adjust the product offer before cutting your profit.

Check Your Margin

A product can sell and still not be worth selling. Use the Etsy Calculator to see whether your price leaves enough money after fees and costs.

When to Raise Prices

Raise prices when you are getting consistent orders, when your design saves the buyer time, or when the product solves a business problem instead of just looking cute.